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Bcool-48
  • Year: 2008
  • Client: The Coca-Cola Company

Coca-Cola Services develops coolers and vending machines for Coca-Cola’s many brands.
Cooperating with Coca-Cola Services, Smidesign drew the BCool48 vending machine for the Burn energy drink.The machine can be used both as a vender and as a cooler.  For both setups the styling and buying experience were of chief importance in developing the Burn brand.
The Bcool48 was launched in Culture Club Ghent.

REDGLOW_Coke
BLACKLIGHT_Coke
THE-m5
Culture Club Ghent
Double
BlaK
BurnCooler
concept sketches