Smidesign designed a contact cooler for the Coca-Cola Company, intended as an impulse buy POS tool.

The cooler uses Peltier technology to cool aluminium contour bottles.

Introduced at the Olympic Games in Beijing, it communicated the new contour bottles and POS material with new functionalities.

Smidesign conceptualized the contact cooler, provided visuals, prototypes and produced the first 12 models.