Retail setup

Retail setup 711 Copenhagen

Sketches

Inspirationals

First proposals

Forged sheet metal development

Prototyping plastic parts

TulipCooler

The Cooler’s shape is based on a flower, constructed of 3 identical open top bins.

It’s an impulse cooler, embedded in 711 stores in Denmark and on airports.

Graphics, communicating the marriage of the 3 brands are backlit and customizable.

CLIENT: COCA COLA COMPANY
YEAR: 2009

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